Qatar Foundation International Launches ‘I Speak Arabic’ Campaign
Coinciding with United Nations Arabic Language Day (18 December), Qatar Foundation International (QFI) has launched its I Speak Arabic campaign. I Speak Arabic uses crowdsourced storytelling to showcase the benefits of studying Arabic and to humanize the language and culture, and provides access to resources for doing so.
The campaign advances QFI’s dedication to connect cultures and advance global citizenship through a community of learners, educators, parents and school administrators who partner with us to learn more about the Arabic language and Arab culture.
In addition to presenting personal narratives, I Speak Arabic uses data and facts to demonstrate how studying Arabic drives personal development, human connections, cultural literacy, and professional success. QFI has also developed an Arabic advocacy kit, detailed information on how to start and develop an Arabic program in a school or community, available for download on the I Speak Arabic platform.
At a soft launch last month at the American Council on the Teaching of Foreign Languages (ACTFL) annual conference, QFI launched the trailer for the campaign in addition to new and updated online tools for students, teachers, schools, and parents on the I Speak Arabic website.