Modest dress campaign revived with new ‘You matter in Qatar’ slogan

A local campaign to promote modest dress in public places is entering its fourth summer with a new slogan, and an expanded focus that includes the clothing and behavior of Qataris as well as expats.

When the grassroots initiative to call attention to how people dress began in 2012, it was dubbed “One of Us.”

But the name was changed last year to “Reflect Your Respect,” based on feedback from some non-Qataris. Now, the campaign has returned with a new message: “You matter in Qatar.”

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Source News: Doha News